One-on-one sessions designed to refine your presence and support how you show up — professionally and personally.
These services focus on colour, style, wardrobe, and personal care as strategic tools. Each session begins with understanding who you are, how you live and work, and what you want to communicate and achieve.
The goal is not to change you to someone else, but alignment — so your image feels natural, intentional, and supportive of who you are becoming.
LU Image Consulting offers colour analysis, personal styling and image consulting services in the Netherlands, helping professionals align their appearance with their identity, goals, and leadership presence.
Every client comes with different goals.
Some want to understand which colours bring them to life, others want clarity on their personal style, while some need help transforming their existing wardrobe.
Personal Style is not only about looking good, it’s not about the trend — it is about aligning how you present yourself with who you are and where you want to go.
The consultations below are designed to address different stages of your style journey.
Personal colour analysis & visual harmony
Discover the colours that enhance your natural features and support how you want to be perceived.
Silhouette, proportion & visual language
Develop a style direction that reflects who you are and how you lead.
Structure, cohesion & everyday decisions
Transform your wardrobe into a clear, supportive system. We refine what you own, identify gaps, and create combinations that make daily dressing intentional, efficient, and aligned with your goals.
Confidence, consistency & self-presentation
Skincare is about consistency and care. This service supports a polished, well-groomed appearance that reinforces credibility and self-respect, especially in professional contexts.
Hi, I’m Lu Cai — a Certified Image Consultant (AICI CIC) based in the Netherlands. I work with professional women, leaders, and organisations to align image with intention — so presence feels credible, coherent, and authentic.
My work translates values, strengths, and ambition into visual clarity. Using colour strategy, style direction, and image positioning as tools, I help clients express who they are — and how they lead — with confidence that speaks before they do.
Over the past years, I’ve guided 200+ women from nearly 50 countries to strengthen their presence, build trust, and elevate visbility — whether stepping into leadership, navigating change, or seeking greater alignment between inner identity and outward expression.
Many professionals invest years in building their expertise — yet how they visually communicate that expertise is often left to chance.
Working with an image consultant or personal stylist helps align your appearance with your professional identity, leadership presence, and career ambitions.
For professionals, entrepreneurs, and leaders, personal styling and image consulting are not about fashion trends — but about communicating credibility, confidence, and authenticity.
Many professionals own plenty of clothes, yet still feel uncertain about what to wear for different occasions — often defaulting to the same “safe” outfits out of habit or convenience.
A personal stylist or wardrobe consultant helps you understand which colours, shapes, and combinations work best for you.
The result is a wardrobe that is cohesive, versatile, and easy to use — saving both time and money.
Professional styling helps translate your personality, lifestyle, and career goals into a clear visual message.
When your appearance aligns with who you are and the role you want to step into, confidence becomes natural — and others perceive you as more credible and trustworthy.
Research shows that first impressions are formed within seconds.
A professional image consultant helps ensure that your clothing, colour choices, and overall presentation support the message you want to communicate — whether in meetings, presentations, or leadership roles.
Because your image should be as intentional as the words you choose to speak.
Best for you if:
• certain colours make you look tired or washed out
• you want to build a wardrobe where colours work together
• you want to look more vibrant and polished
👉 Explore Colour Consultation
Best for you if:
• you are unsure which silhouettes flatter your body
• you want a clearer personal style direction
• you want to feel confident dressing for different occasions
👉 Explore Style Consultation
Best for you if:
• you have many clothes but few outfits
• your wardrobe feels overwhelming
• you want an efficient wardrobe system
👉 Explore Wardrobe Reset & Strategy
An image consultant helps you align how you present yourself with your personal and professional goals. This may include colour consultation, style analysis, wardrobe planning, and guidance on how to communicate confidence and credibility through your appearance.
Many clients begin with a colour consultation, as knowing your best colours makes shopping and wardrobe decisions much easier. A style consultation then helps refine silhouettes and clothing structure, while wardrobe sessions help translate these insights into everyday outfits.
While many of my clients are professionals and leaders, the services are valuable for anyone who wants to look confident, polished, and authentic in how they present themselves.
Yes. Online consultations are available for clients outside the Netherlands or for those who prefer a remote session.
No. Image consultations are beneficial for people of all genders. The principles of colour harmony, proportion, and visual balance apply to everyone.
In-person consultations take place in the Utrecht area. I have a studio in Maarssen and another location in Woerden.
Online consultations are also available if you are not based in the Netherlands or prefer a remote session.
